„With this acquisition, Spin Master will combine it’s innovation, global reach and diverse portfolio with HEXBUG’s innovative excellence to surprise and inspire kids in new ways.“

„What excites us so much about HEXBUG is that the inventors have mastered both the science and the art of bringing creatures to life through technology, to deliver truly magical play experiences,“ said Anton Rabie, Spin Master’s Co-Founder.

With over 100 different toys that range from buildable playsets to battling robots, HEXBUG products bring fun and excitement to robotics and foster children’s creativity to fuel hours of imaginative playtime. HEXBUG products appeal to kids‘ innate love for remote control and fast-moving creatures that exhibit fascinating life-like behavior. („Spin Master“) (TSX: TOY), a leading global children’s entertainment company, today announced it has reached an agreement to acquire the HEXBUG brand of toys from award-winning toy company, Innovation First International, Inc.įirst entering the market in 2007, HEXBUG products feature robotic technology with ingenious movement inspired by nature, giving kids a whimsical and imaginative play experience.

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